The partnership between LEGO and Nintendo continues with a new model aimed directly at 1990s nostalgics: a brick reproduction of Nintendo’s legendary Game Boy console. Expected to arrive on October 1st, 2025 and already available to pre-order, this set targets retrogaming enthusiasts, collectors and construction buffs.

LEGO Game Boy: 421 pieces of nostalgia
The LEGO Game Boy set includes 421 pieces and offers a faithful 1:1 scale reproduction of the famous handheld console. All the characteristic visual elements are present: directional cross, A and B buttons, Start and Select keys, front driver, volume dial and cartridge slot on the back. The cartridges, which also need to be built, represent two classics: The Legend of Zelda: Link’s Awakening and Super Mario Land. A system of lenticular screens simulates the console’s home screen or gameplay excerpts, provided in this set. LEGO has also provided a display stand for the console, as well as a base for the cartridge that isn’t inserted, reinforcing the decorative aspect of the set.
This attention to detail is reflected in the technical choices made: certain elements, such as the “Nintendo Game Boy” lettering, are printed directly onto the bricks, without the use of stickers. The set is purely static, with no lighting or electronic functions, but lends itself to interaction through its construction and moving parts. This set is designed for adults, both due to its complexity and nostalgic appeal. A beautiful object that will quickly find its place in many gaming rooms.
Game Boy: the must-have handheld console of the ’90s
Released in 1989 in Japan and the following year in Europe, the Game Boy is Nintendo’s first portable console with interchangeable cartridges. Designed by Gunpei Yokoi, it boasts long battery life, a reasonable price and a solid game library. Despite its monochrome screen and modest performance, the Game Boy became a worldwide phenomenon thanks to titles such as Tetris, which accompanied it at launch, and Pokémon, which boosted sales from 1996 onwards.
Over the years, the Game Boy established itself as a video game icon. It was followed by versions such as the Game Boy Pocket and Game Boy Color, laying the foundations for a range that lasted until the early 2000s. Its simplicity, sturdiness and portable nature make it a legendary object, often associated with childhood memories. Beyond gaming, the console also inspired chiptune music artists, who frequently used the console’s sound chip.

With this set, LEGO offers much more than a model: it’s an invitation to immerse oneself in a part of videogame culture. Far from being mere toys, these brick replicas will become cherished keepsakes. The Game Boy is a portable console that left its mark on an entire generation, and there is no doubt that its LEGO version will strike a chord with many gamers.














