An interview with Marcelline, the Son-Vidéo.com Metz store manager

Since the opening of the new Son-Vidéo.com store in Metz, the team has been welcoming image and sound enthusiasts with enthusiasm. We took this opportunity to meet Marcelline, the store manager. She told us about her arrival at the store, her favorite audio products, and the special relationship she maintains with customers on a daily basis.

After Strasbourg, Son-Vidéo.com continues its eastward expansion with the opening of its brand-new store in Metz. We took the opportunity to chat with Marcelline, the store manager. During our conversation, she reflects on her first musical experiences, her recent arrival in the world of hi-fi and home theater, and what drives her on a daily basis: helping each customer find the system that’s right for them. From personal anecdotes to memorable discoveries and expert advice, she shares her vision of the industry and the in-store experience with us.

Can you tell us how customers view Son-Vidéo.com in Metz?

Since we opened last September, we’ve had nothing but positive feedback from our customers, who are delighted that we’ve established ourselves in the region.

• Read: A new Son-Vidéo.com store in Metz

Which music/film experience sparked your passion, and how has it influenced your career?

Like many people, I think it was my parents who introduced me to music. I remember with nostalgia the sounds that lulled me as a child, especially on our vacation drives. Later, it was my older brother who influenced my taste in music, and he still does today. I’m very grateful to him. As for cinema, I’ve had a passion for it ever since I was young. I see a fair number of films and series whenever I get the chance. I’m also interested in directors, actors and film reviews.

Can you tell us about your career in the hi-fi and home theater industry?

This is a very new area for me. In fact, I only joined the adventure a very short time ago. I don’t have a background in this field at all. I’ve spent my entire career working in the jewelry sector, but thanks to my personal experience and in-house training, I’ve quickly acquired a great deal of expertise in the different types of equipment offered by our company.

What was the most exciting listening experience you’ve ever had?

I was lucky enough and privileged enough to attend the “High End Days” held at Son-Vidéo.com in Champigny-sur-Marne last September, where three different hi-fi systems were presented and, above all, listened to, one of which particularly appealed to me. It was the “KORE” speakers from Danish brand DALI, powered by an electronic system from Japanese brand MICHI (Rotel). For me, this was the system that most moved me in terms of emotions and feelings.

Can you give us an example of a customer who was deeply moved by an experience in the store?

I remember one of my colleagues demonstrating Klipsch Cornwall speakers in our auditorium: the customer was so moved by what he heard that he started crying.

Are you well equipped at home? How do you listen to music? Do you have a TV?

At home, I have a LOEWE TV that I inherited from my grandmother. As for music, I use a Bluetooth speaker that my brother gave me for Christmas.

What’s the most innovative product or technology you’ve seen come to market recently?

The most innovative technology I’ve seen hit the market recently is Artificial Intelligence. It’s everywhere and developing at breakneck speed.

Can you tell us about a product or brand sold in your store that you’re particularly passionate about, and why?

I find hi-fi wireless speakers particularly interesting for their practicality, ease of use and design.

Do you enjoy video games? Can you tell us about the importance of image and sound quality during the gaming experience?

I’ve got nothing against video games, but they’re no longer a passion of mine since I stopped playing them as a teenager. Fortunately, my colleagues talk about them better than I do, and I’m happy to let them handle this domain.

How do you advise customers looking to buy their first audio or home theater system?

First of all, I target their needs, then I offer them a demonstration of one or several products that I carefully select for them so that they can test the equipment in a real-life situation.

What is behind the reputation of Son-Video.com stores?

For me, the reputation of our stores is built on several key elements: the quality of our service, our personalized advice, our expertise and professionalism, our ability to listen to our customers’ needs, our sense of contact and interpersonal skills, our enthusiasm, and, above all, the transmission of our passion for hi-fi and home theater.

Son-Vidéo.com Metz
5 bis Allée des Tilleuls
57130, Jouy-aux-Arches
Monday to Saturday, 10am to 7pm